Through channel


Are you ready to drive more revenue than ever through the channel?

Execute scalable sales and marketing activities with your partners, using our solutions and services. We offer continuous marketing support for your partners, track partner performance and help you manage your brand.

Technology and services


Managed concierge service
Get more out of every MDF investment. We’ll put the very best B2B marketing expertise behind each campaign – educating, planning and executing activities.
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Partner Marketing Store
Make best practice easy and generate leads for your partners. Our Store gives them a one-stop shop for pre-packaged marketing activities, all with a predictable ROI.
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Campaign Builder
Get your partners launching ready-made campaigns in five minutes. Our automation tool lets them co-brand, customize and broadcast with a few clicks.
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SPIFF activities
Run effective, short-term sales incentives that drive partner revenue and loyalty. Plan, run and process claims for SPIFF activities – keeping sales energy high and cutting admin.
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Loyalty and incentives
Build your partner relationships, by rewarding consistent sales performance and marketing behaviors. Motivate your partners to make the most of the market opportunity.
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Margin Builder
Unify communications between your brand, your partners and your distributors with global deal and opportunity registration.
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Certificate and Logo Builder
Give your global partners automated access to the right certification and accreditation logos, whatever their program tier or permissions.
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Marketing Planner
Help your partners plot their path to growth independently. Give them access to guidance that helps them choose the most effective lead generation and marketing activities.
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To channel

Deliver personalized partner experiences that make your life easier.

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Channel strategy

Shift behavior across the entire lifecycle to gain tangible performance.

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